So it just seemed to be everywhere and, to me, that felt like a good sign. The popular battery of the day was Eveready and their most popular battery product was the Eveready U2. And afterwards, I looked around and it was everywhere. For me, U2 was by far the stronger and more meaningful name. There was a Manchester band around at the same time called V2, but it didn’t bear any relation at all to the naming. But I also knew that, graphically speaking, a single letter and a single numeral together would look very strong on a poster-it would be very identifiable. It’s also a pun, in the way people say: “Have a good day” and the reply is: “You, too”. So really, I just thought about that for around a week and after various options I came up with the name U2 because it has, among other things, connotations with the American spy plane. It’s a name that can be interpreted in many ways. Our conversations led to names Adam liked, for example XTC, which means nothing and can mean everything at the same time. One week they wanted to be a certain kind of band, and the next week they wanted to be a different kind of band. The genesis of the name came from Adam really, and from talking to him about various names. But the first time I actually heard him voice this was in the book ‘ U2 by U2’, where he said the band name was based on a pun, and he hates puns. How did this come about and has Bono grown to like the name more over the years? Equally, it may surprise readers to hear that it was in fact you, Steve, who suggested the name U2 in the first place. It may surprise readers to learn that Bono hasn’t always been a fan of the name U2.
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